Marketing Consultant
Helping businesses grow through clarity, smarter strategy, and hands-on guidance.
Struggling with marketing that actually drives real growth?
You’re not alone. Even great businesses hit a point where momentum slows down, tactics stop working, and it’s hard to know what to prioritize next.
I’ve helped scale companies from scrappy startups to 8-figure success stories—and I know what it’s like to feel stuck and overloaded with noise.
I help brands overcome challenges like:
- Unclear positioning and messaging that confuse prospects
- Disjointed marketing efforts with no real feedback loop or system
- SEO, paid ads, or content that aren’t moving the needle
- Uncertainty about whether vendors, agencies, or internal teams are delivering what they should
- Doubts about whether your marketing budget is allocated for the best possible ROI
What you’ll walk away with
When you book a consultation with me, you’ll leave with:
Straight answers
Get real, honest feedback from someone who’s scaled businesses and marketing systems.
Actionable ideas
Leave with practical next steps you can use to strengthen your marketing strategy.
Priority focus areas
Understand where to direct your time, energy, and budget for the biggest impact.
Insights into weak points
Identify gaps in your SEO, paid media, content, and conversion systems that need attention.
You’ll get clear, practical feedback—not a canned audit, and not a sales pitch. The investment for a consultation is $350 for a focused, one-hour session. This includes a pre-call review of your materials and a recording of our session with action items you can reference afterward.
My Process
1. Book a consultation
We’ll schedule a one-on-one session to dig into your marketing, goals, and challenges.
2. Share context
Before the call, you’ll send over your website, key metrics, campaigns, and questions. I’ll review it briefly to maximize our time.
3. Strategy session
During the call, you can ask me anything. We’ll pull up your assets, spot opportunities, diagnose issues, and prioritize next steps.
4. Optional ongoing support
If you need more help after, I can stay involved—offering continued consulting, connecting you with trusted partners, or advising your team (or mine).
Is this right for you?
If you’re serious about finding better leverage for your marketing, we’ll work well together.
This is a good fit if you are:
- A founder, CEO, or marketing leader seeking clarity and momentum
- Running a small to mid-sized business and need senior-level marketing insights
- Working with multiple vendors or an internal team but need a fresh, experienced perspective
- Unsure if your current strategy or spend is really optimized
- Ready for real, actionable advice—not fluff or hype
A deeper look at marketing consulting
Most consultants hand you a list of theories and call it a day. I do things differently. I give you clear direction, practical ideas, and a smarter path forward—based on two decades of real-world marketing experience.
Whether you’re trying to grow faster, break through a plateau, or make smarter use of your marketing budget, I help businesses like yours bridge the gap between guessing and growing.
Here’s what I typically help with:
Strategic budget allocation
I’ll help you evaluate how your marketing budget is split—and whether it’s actually working for you. We’ll look beyond surface numbers at things like customer acquisition cost (CAC), return on ad spend (ROAS), and which channels have the best lifetime value (LTV) for your business.
The goal isn’t just to spread your money thinner—it’s to double down where it counts.
Sometimes reallocating 20% of spend toward a better-fit channel can unlock exponential growth.
“Rodney gave me an incredible roadmap for my startup’s marketing. His insights were sharp, actionable, and exactly what I needed to feel confident moving forward.”
— Allison Cass, Goliath Nutripower
Choosing the right marketing channels
Not every marketing channel is a fit for every business, and misallocating spend is one of the fastest ways to stall growth.
I’ll help you assess which channels actually move the needle for your goals.
For example:
- If you’re B2B, sinking 80% of your budget into TikTok ads might be setting money on fire.
- If you’re D2C and ignoring retargeted video ads, you might be leaving revenue on the table.
We’ll map your efforts to real buyer behavior, not marketing fads.
Competitive Analysis and Benchmarking
To build a smarter marketing strategy, you can’t just look inward—you need to know exactly where you stand against competitors.
I’ll help you:
- Analyze competitor campaigns, messaging, and positioning
- Identify content gaps and SEO opportunities they’re capitalizing on
- Benchmark KPIs like traffic, engagement, and lead generation
- Spot areas where you can differentiate and win faster
Using tools like Ahrefs, Google Search Console, and in-depth research, I’ll guide you in deconstructing what’s working for others—and show you how to apply those insights strategically, without copying or chasing fads.
Rather than guessing, we’ll use real competitive data to build a smarter, more strategic plan for your growth.
Smarter SEO and paid media
Ranking higher or spending more isn’t enough—you need smarter strategy behind it.
I’ll review technical SEO health, content gaps, keyword targeting, competitor benchmarks, and ad account structure.
Whether it’s fixing a slow site that’s killing your organic rankings, or restructuring a paid search campaign to improve lead quality, we’ll zero in on the issues draining your budget—and find opportunities to maximize results.
Tightening your systems and funnels
Are your lead generation and conversion systems actually built for scale?
I’ll audit your website, analytics (like GA4 and GSC), CRM setup (HubSpot, Salesforce, etc.), lead capture forms, email automations, and retargeting funnels.
Common problems I find: leaky conversion paths, confusing UX, missing event tracking, or nurture sequences that don’t exist.
I’ll show you practical ways to tighten your systems, shorten your sales cycles, and get more value from every lead.
“Rodney built a real relationship with us—he truly cared about our growth and it showed. His marketing and SEO knowledge helped skyrocket our visibility across Los Angeles.”
— Marc Mazza, Patio Covered
Spotting and fixing hidden roadblocks
Growth often stalls because of hidden bottlenecks—and they aren’t always obvious until you dig deeper.
Typical issues I uncover include:
- Poor targeting (wrong audience or messaging)
- UX problems (confusing navigation, slow pages, weak CTAs)
- Content gaps (missing mid-funnel and bottom-funnel assets)
- Broken feedback loops (no system to measure and optimize)
Together, we’ll diagnose these weak points and build a plan to fix them—turning friction into momentum.
“Rodney anticipated our marketing needs before we even knew them. His strategic leadership helped us create a more effective brand presence that drove real results.”
— William Elliott, Elliot Dental
What happens if you don’t fix these issues?
Campaign performance declines, lead costs spike, customer acquisition slows down—and competitors start taking your market share. Momentum isn’t automatic. It’s built intentionally.
Why work with me?
I’m not here to sell you a website, a PPC package, or a “growth hack.”
I’m here to give you experienced marketing guidance, real-world insights, and—if needed—access to a trusted network of marketing specialists across every major channel.
Whether you’re managing a lean internal team, juggling vendors, or running everything yourself, I’ll help you cut through the noise and focus on what works.
No heavy-handed sales. No cookie-cutter templates. Just real help from someone who’s built and scaled businesses from scratch.
FAQs about working with me
Can you help if I already have an in-house marketing team?
Yes. I often work alongside internal marketing teams to offer senior-level guidance, spot gaps, and recommend strategic improvements that might not be obvious from the inside. Think of it as an experienced second set of eyes helping your team win.
Can you help if I’m working with agencies or vendors?
Absolutely. I can help evaluate their work, align efforts across channels, and make sure you’re getting real results—not just reports full of vanity metrics.
What types of results do you typically help clients achieve?
Every situation is different, but past clients have seen things like 2–5x increases in qualified leads, major improvements in conversion rates, stronger ROI from paid ads, and faster marketing execution across the board. My goal is to find the biggest leverage points—and help you move faster with less waste.
Do you only work with businesses in Houston?
Nope. I work with businesses across the U.S. Most consulting is done virtually, making it easy to collaborate no matter where you’re located.
How deep do you go during the consultation?
You’ll get real-time diagnostics, feedback, and action steps—not a canned template or generic advice. I review your assets beforehand so we can dive straight into your marketing during the session.
Can you connect me with trusted partners if I need more help?
Yes. If you need hands-on help after our session—whether that’s SEO, paid ads, web development, or content—I can introduce you to vetted professionals I trust.
What if I want continued support after the consultation?
If ongoing support makes sense, I offer flexible consulting packages. That could mean monthly check-ins, strategic planning sessions, project-specific advisory, or even assembling a custom team to execute larger initiatives. It’s flexible based on what you actually need.
What kinds of businesses do you typically work with?
I usually partner with founders, CEOs, marketing leaders, and entrepreneurs at small to mid-sized businesses who are serious about real growth—not just busywork. Whether you’re scaling a team, vetting vendors, or sharpening your strategy, I bring senior-level perspective to help you move with clarity and confidence.
How should I prepare for the consultation?
After you book, I’ll send you a short intake form where you can share your website, key metrics, active campaigns, and any questions you want to dig into. It’s quick—and helps us maximize our time together.
What makes you different from other marketing consultants?
I’m not selling cookie-cutter templates, buzzword audits, or “hacks.” I roll up my sleeves and focus on the real work—clarifying your positioning, improving your systems, and helping you get measurable growth. Plus, if you need hands-on support beyond consulting, I have a trusted network of experts who can step in where needed.
How much does a consultation cost?
My consultation rate is $350 for a focused, one-hour session.
This includes a pre-call review of your website, metrics, and campaigns, as well as a recording of our session with a prioritized action plan you can implement immediately.
Do you offer a free consultation?
No.
I don’t offer free consultations because I believe real expertise deserves real attention—and real attention deserves real value.
When you book a session with me, you’re getting direct, personalized advice you can immediately put to use—not a sales pitch disguised as a “free call.”
The investment for a consultation is $350 for a focused, one-hour session, including pre-call research and a recording of our session with actionable next steps.
About Rodney
I’m Rodney Warner, founder of Connective Web Design, strategist, and creative partner to hundreds of businesses across the U.S.
Over the last decade-plus, I’ve built a 7-figure agency from scratch, helped scale companies to 8-figure revenues, and consulted on marketing systems that deliver lasting growth.
I believe in blending sharp strategy with creative intuition—and working side-by-side with clients to drive real momentum. I don’t just give advice—I build businesses.
Ready to take the next step?
Let’s dig into your marketing, uncover what’s holding you back, and build a smarter plan for growth.
