Articles

The Bullet Journal method: What actually works for running a business
You’re managing clients, marketing, finances, hiring—and somehow still forgetting what matters most. The Bullet Journal method won’t make it pretty.

Your hourly rate is probably wrong (and it’s costing you thousands)
Want to know something that makes me crazy? Most people working hourly have no idea how to calculate their rate

The truth about web design blogs (and why they’re killing your career)
Want to know the best web design blogs? Here’s a better question: Why are you still reading instead of building?

The multi-agent AI playbook: How to build your first AI team (without joining the 42% who fail)
42% of businesses are abandoning their AI projects. Not because AI doesn’t work. Because they’re using it like a hammer

The business-focused designer: How to hire designers who actually drive revenue (and designers: Here’s how to be one)
I’ve wasted probably $200,000 on designers who had beautiful portfolios but couldn’t deliver business results. Yeah, you read that right.

Most businesses are guessing their CAC. That’s why they’re stuck.
You know what’s more dangerous than high customer acquisition cost? Not knowing your CAC at all. I see it constantly.

Let your team fail (it’s the only way they’ll learn)
I used to be the guy with all the answers. Team member hits a roadblock? I’d swoop in with the

Never discount your rate again: the scope-based pricing framework
I’ve watched talented businesses destroy their margins one discount at a time. It starts innocently. Good client, tight budget, you

How to actually use AI in sales (beyond writing crappy emails)
If you’re still using AI just to write email templates, you’re already three years behind. And your competition? They’re eating

Your website is about to become invisible to AI agents
ChatGPT just launched its Agent feature, and most businesses have no idea what’s coming. Here’s the thing: This changes everything

How to build a brand that both humans and AI trust (the entity SEO playbook)
Your SEO strategy is about to become obsolete. And I’m not being dramatic. While you’re still chasing backlinks and stuffing

The $18,347% AI opportunity: Prove AI can’t replace you
Everyone’s worried about being replaced by AI. Meanwhile, I’m watching designers, marketers, and devs triple their rates because of it.

Your AI tech stack is a ticking time bomb (here’s how to survive it)
Your AI tools are already dead. You just don’t know it yet. That AI scheduling tool you just spent three

Want to know what actually builds brand identity? Know exactly who you’re NOT for
Your inclusive brand message is why you’re broke. Stop it. I spent YEARS trying to appeal to everyone. And you

Stop renting customers: Build a data moat that can’t be taken away
Google knows what you’ll buy before you do. And they built a $2 trillion empire on that knowledge. And they

The only framework for decision making you’ll actually use
Unmade decisions kill momentum faster than bad ones ever will. I know because I used to collect them like trophies.

How businesses are actually using AI right now (and what’s really working)
I spent the last month digging into how businesses actually use AI. Not the promises. Not the demos. The real

Learn before you burn: The $2K investment that saves small businesses $20K on marketing
Want to run ads but you’re broke? Don’t hire an agency yet. Let’s talk about something every small business owner

15-minute AI-powered competitive analysis that actually reveals what matters
Your competitors are telling you their strategy. AI is the best way to listen. Ever wonder what your competitors know

How to learn web design (from someone who’s hired 100+ designers)
Want to learn web design? Let me save you from wasting six months on the wrong things. I’ve hired over

Your first AI ‘hire’ should be a meeting note-taker
Want to implement AI? Start with the most boring task in your business. Everyone’s jumping straight into the sexy AI

Why I’m not worried about AI replacing designers (and why you shouldn’t be either)
Everyone’s freaking out about AI taking creative jobs. “ChatGPT can write copy!” “Midjourney makes incredible images!” “AI will design your

AI data quality: Why garbage in, garbage out isn’t just a saying
Garbage in, garbage out. AI is only as smart as the data you feed it. If you’re getting frustrated with

Stop building websites for free (and other lies about starting a web design business)
Everyone tells you to build websites for free to “gain experience.” That’s exactly how you train clients to devalue your

AI business audit process: find problems before they cost you money
You’re already using AI to solve problems. But what if you used it to find them in the first place?

Don’t let HR screen your technical hires (here’s what happens when you do)
Don’t let a generalist screen your technical hires. Here’s the thing. I’ve seen this movie play out dozens of times.

Why your website storyboard process determines everything
Most websites fail for one dumb reason: no storyboard. No blueprint. No plan. Just vibes. Stop it. I see this

AI negative keyword research: Save HOURS and stop wasting ad spend
Here’s how I use AI to save hours on negative keyword mining and stop wasting ad spend. Here’s the thing:

Your confusing business offer is killing sales (here’s how to fix it)
If you keep explaining and they still don’t get it; the offer is the issue. If you need three meetings

Difficult business decisions cost more when you wait
That uncomfortable decision you’re putting off? It’s already costing you. The toxic client you need to fire, the underperformer you

Business systems prevent burnout (but most founders miss this)
You don’t need a vacation, you need a better process. Burnout can definitely happen. Working too many hours, needing better

The omnichannel messaging strategy problem killing conversions
Disjointed messaging creates disjointed customer journeys. Your social media says one thing. Your website says something else. And your emails?

Hiring for cultural fit: Why skills aren’t everything
A good resume doesn’t necessarily mean a good hire. Great experience, perfect skills, stellar references. But sometimes it just doesn’t

Why website strategy before design determines everything
If you skip strategy, no amount of design can save you. Most websites fail before even a single pixel is

The Google Ads alignment problem killing your ROI
You don’t need better ads. You need better alignment. If your Google Ads are suffering, really zero in on alignment.

How to focus your business (and why it’s the key to growth)
A bloated service list isn’t a flex; it’s a red flag. You really can’t be everything to everyone. “We do

Clear brand messaging: Why clarity beats cleverness every time
If people don’t get what you do in just a few seconds, they’re out. Companies try to sound clever. Fancy

Decision making for leaders: Why speed beats perfection every time
You can’t steer a parked car. Sometimes people can get stuck waiting for the perfect decision. They’ll want more data,

AI sales call analysis: How to improve your sales performance with AI
Want to get better at sales? Start by asking AI what you did wrong. Most people finish a call like,

Why marketing campaigns fail (and the 3-step system that actually works)
If your marketing isn’t working, don’t start with your ads. Start with your process. Most people obsess over tactics when

AR & VR evolution in web design: Insights into Apple Vision Pro’s impact
The revolutionary path of VR and AR In the digital odyssey of the 21st century, the realms of virtual reality

Crafting the perfect web design creative brief
A web design creative brief is your strategic blueprint for a standout website. But how exactly do you articulate vision,

The complete guide to Google Sheet formulas for SEO
Do you need SEO tools for keyword research? Perhaps you’re looking for a convenient way to track the effectiveness of

Asana intelligence: What it means for our web design company
Asana has recently released a new feature for their company called Asana Intelligence (which, when abbreviated, is AI!), dedicated to

Your core values are probably crap (here’s how to make them real)
Walk into any corporate office. What do you see? Core values on the wall. Integrity. Excellence. Innovation. Teamwork. Now watch

Grading sales prospects: Qualifying prospects like a pro
Quick, answer this question: What’s the one thing every business wants more of? If you answered, “sales,” then you’re absolutely

FreshBooks review – The perfect accounting software for a web design company?
No matter your business’s size, you need business accounting software to automate and optimize your operations. While there are numerous

Best software for small businesses: 7 tools I can’t live without
What software do you really need to run a business? You need software to: Handle your money Track sales Run

Importance of punctuality at work: Setting examples, not excusing mistakes
A lot of people understand the importance of punctuality at work, though for different reasons. You may value arriving on

Our 18 favorite business motivational quotes
Success in business isn’t just about strategy—it’s about resilience, creativity, and teamwork. The right words at the right time can

BSC (balanced scorecard): Driving data-informed improvements
If you’re in the business world, you probably understand that stagnation is death. As soon as you stop improving, you

Does writing help memory? Spoiler alert: Yes, it does!
If you want to remember something long-term, you may want to put down your keyboard and pick up a pen.

The 7 Real Stages of Business Growth (and Why Most Die at the Bottleneck)
Business growth sounds exciting until you’re working 70-hour weeks and still feel like you’re drowning. Everyone talks about scaling. Nobody

Essential soft skills in business for entrepreneurs
When you hear “business skills,” you may think of data analysis or market knowledge. However, soft skills in business are

The importance of cultural differences in the workplace
An inclusive workplace culture empowers employees of all different ethnicities, races, genders, gender identities, ages, and religious beliefs. When cross-cultural

How to deal with difficult clients
Struggling with difficult clients and seeking straightforward solutions? In this article, you’ll uncover key strategies on how to deal with

How to conduct one-on-one meetings
Need to know how to run a one-on-one meeting that goes beyond the usual updates? Effective one-on-ones can transform your

Effective decision tree analysis for business decisions
Struggling to make complex business decisions? How do you weigh your options and predict outcomes more effectively? Enter Decision Tree

Effective pricing strategies for service businesses
Are you setting your prices based on guesswork or gut feeling? Let’s change that. Today, we’re diving into the nine

Embracing integrity in business: The key to trust & success
Integrity in business is the flagship value you should live by if you want to thrive in a competitive, often unforgiving market.

The best business credit card strategy for small businesses
Over the last few weeks, I’ve been reading endless articles and watching hours and hours of videos, obsessed with trying

Your guide on how to get web design clients (and keep them!)
Are you trying to get a new web design business off the ground or take an existing one to new

Video equipment for making social media content
How do top social media influencers make waves? In today’s social media ecosystem, video is king. Gear for social videos