Ideas on marketing, business, and growth
Thoughts, strategies, and stories from the frontlines — practical insights drawn from real experience in building brands, growing businesses, and navigating the ever-evolving world of marketing.
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42% of businesses are abandoning their AI projects. Not because AI doesn’t work. Because they’re using it like a hammer when they need a construction...
- Blog
I’ve wasted probably $200,000 on designers who had beautiful portfolios but couldn’t deliver business results. Yeah, you read that right. And I’m probably being conservative...
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You know what’s more dangerous than high customer acquisition cost? Not knowing your CAC at all. I see it constantly. Smart business owners crushing it...
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I used to be the guy with all the answers. Team member hits a roadblock? I’d swoop in with the solution before they finished explaining...
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I’ve watched talented businesses destroy their margins one discount at a time. It starts innocently. Good client, tight budget, you want to help. So you...
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If you’re still using AI just to write email templates, you’re already three years behind. And your competition? They’re eating your lunch. Listen. The sales...